Problem: You're a bunch of college buddies working on a fledgling social media and travel website. You're doing it on the side as members of your team are working as butchers or bakers or candlestick makers or what have you. You're trying to do it on the cheap. So when you want to promote things on your own site, you have to figure out a way to do it without spending money.
And then one member of your team has one of those light bulb moments. Ding, the light comes on. This time, it was Alan, who brought us this (click on it to embiggen):
For those of you who've visited our site, this little green thingy may look familiar. It should. It's been on the site in one form or another since we started more than a year ago. Up until earlier this week, it invited you to click away and join Uncharted. It still does, on a rotation with other stuff now. Lucky for us, Alan struck upon the idea of using this little block of space to promote our upcoming stories. To tease you with things to come. To make you want to come back again and again and again and again. And to help us find more ways to promote your stories and photos on the homepage.
So, as the advertising pros say, watch this space. It'll tell of good things to come, and lead you to them once they arrive.
No comments:
Post a Comment